Trout, Jack
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Jack Trout on Strategy
Big Brands Big Trouble: Lessons Learned the Hard Way
Differentiate or Die - Survival in our era of killer competition.
La saggezza del Genio: Ecco come un amministratore delegato è divenuto un genio del marketing (Italian Edition)
Differenzieren oder verlieren.So grenzen Sie sich vom Wettbewerb ab und gewinnen den Kampf um die Kunden
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